Our Journey

Craft Cadence was born in the heart of London’s bustling streets, where cycling isn’t just a commute, but an obsession.

As we’ve grown, so has our vision, expanding from our UK roots to our presence in California, US. Today, we serve cyclists from all over the world with our international hub and partner network.

A Global Team, United by Cycling

From engineers to urban explorers, we come from all walks of life, united by a love for the ride. We’re driven by the relentless pursuit of creating products that solve real-world challenges for everyday cyclists.

Innovation, Built by Riders

At Craft Cadence, design is personal. Our products are born from the feedback and ideas of our community. Whether it’s waterproof bags or accessories, we build with the needs of cyclists in mind, combining modern materials with time-tested designs. Your ride fuels our innovation.

Building a community

We believe every cyclist has an extraordinary story. From everyday commuters to adventurers, we equip riders with the gear they need to achieve their goals.

Giving Back

We believe in making cycling accessible to all. That’s why we partner with organisations to improve cycling infrastructure, enable access to bicycles, and to reduce reliance on fossil fuels and single use products. Full list of our partner organisations can be found in our Sustainability page.

Climate Ride

Partnering with Climate Ride, we put together a team of amateur cyclists riding for charity, sponsoring them with contributions and kit.

World Bicycle Relief

We donate annually to World Bicycle Relief organisation to provide access to bicycles as a vital form of transportation for developing communities.

Sustrans and Bikepacking Roots

We partner to Sustrans in the UK and Bikepacking Roots in the US, supporting them to maintain existing cycling infrastructure and advocate for more safe cycling routes.

Pushing Boundaries Sustainably

OUR ETHOS

Corporate stuff

Company Name: Craft Cadence

Legal Name: Renai Ltd.

UK Companies House No.: 10736148

Year Founded: 2017

Address: 76 Commercial Wharf, London E14 7HU

Contact email: info@craftcadence.com